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TAPE SUCKS: Inside Data Domain, A Silicon Valley Growth Story, by Frank Slootman
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Silicon Valley has been birthing renegade technology companies for the better part of a century, a storied lineage that traces from Stanford’s Fred Terman to the Varian brothers’ Klystron amplifier, from the hallowed garage of Bill Hewlett and Dave Packard to the bold “traitorous eight” who fled Shockley Labs to form Fairchild Semiconductor. These companies, to be sure, broke new science and engineering ground—yet their most lasting legacy may well be their pioneering approach to business itself. They blazed a path that led to Intel, Apple, Oracle, Genentech, Gilead, Sun, Adobe, Cisco, Yahoo, eBay, Google, Salesforce, Facebook, Twitter, and many, many others. What causes a fledgling company to break through and prosper? At the highest level, the blueprint is always the same: An upstart team with outsized ambition somehow possesses an uncanny ability to surpass customer expectations, upend whole industries, and topple incumbents. But how do they do it? If only we could observe the behaviors of such a company from the inside. If only we were granted a first-person perspective at a present-day Silicon Valley startup-cum-blockbuster. What might we learn? This document—the story of Data Domain’s rise from zero to one billion dollars in revenue—is your invitation to find out. For anyone curious about the process of new business formation, Tape Sucks offers a provocative, ripped-from-the-headlines case study. How does a new company bootstrap itself? What role does venture capital play? Why do customers and new recruits take a chance on a risky new player? Frank Slootman, who lived and breathed the Data Domain story for six years, offers up his clear-eyed, “first-person shooter” version of events. You’re with him on the inside as he and his team navigate the tricky waters of launching a high-technology business. You’ll feel—deep in your gut—the looming threat of outside combatants and the array of challenges that make mere survival an accomplishment. You’ll catch a glimpse of an adrenalin-fueled place where victories are visceral, communication wide open, and esprit de corps palpable. The upshot is that the principles of the early entrepreneurs of Silicon Valley are alive and well. Their straightforward ideas include employee-ownership, tolerance for failure, unfettered meritocracy, faith in the power of technology breakthroughs, a preference for handshakes and trust over contracts and lawsuits, pragmatism, egalitarianism, and a belief in the primacy of growth and reinvestment over dividends and outbound profits. Tape Sucks is an honest, informed perspective on technology wave riding. It allows you to observe a high-growth business at close range and get an unvarnished picture of how things really work.
- Sales Rank: #1317393 in Books
- Published on: 2011-05-13
- Dimensions: 8.50" h x .25" w x 5.50" l,
- Binding: Paperback
- 110 pages
About the Author
Frank Slootman served as President and Chief Executive Officer (CEO) from mid-2003 through the acquisition of the company in the summer of 2009. Prior to Data Domain, Frank held executive technology management roles at Borland and Compuware Corporation. A native from The Netherlands, Frank started his career with Burroughs Corporation in Detroit. Today, Frank is the Chief Executive Officer of Service-now.com in San Diego.
Most helpful customer reviews
5 of 5 people found the following review helpful.
An overnight success six years in the making
By tonydelalama
Frank recounts an amazing success story whose foundation involve basic principles that when considered, seem self-evident and obscenely obvious. Silicon Valley overflows with well pedigreed startup mentalities with huge egos and agendas that can easily defocus and lead to failure, but Frank lays out principles that any startup can grasp and apply immediately. Data Domain was not an overnight success but in a relatively short time you can learn the common sense secrets of a true Silicon Valley Legend. I had the privilege of working with Frank during his Borland years and much of what he wrote was very visible in the success of Borland at the beginning of the decade.
3 of 3 people found the following review helpful.
Deeper Respect
By 10cwalker
So my wife worked at DD and through her vignettes I was amazed at what Frank and the company did. Now seeing it through Frank's eyes I have a much deeper respect for what he and the company did (all the while juggling running chain saws) in an ever-changing environment anybody in the Silicon Valley high tech community is somewhat familiar. If you checked your ego at the door, you'll get immense value from this book. If you forgot to check your ego, the essence of the book will be lost on you. Really amazing.
1 of 1 people found the following review helpful.
A Great Little Read!
By Jay Etchings
Frank Slootman's play by play account of the Data Domain acquisition, IPO, and general culture is not only eye opening but also entertaining.
TAPE SUCKS is the type of text you can read while on a quick flight or perhaps in a couple sittings. But I would suggest reading it twice as there are some gems interspersed throughout the book. The RECIPE approach to operations and customer service can be adapted to any organization and is a winning "recipe".
Perhaps you are an EMC or DD loyalist, hater, or you have never heard of either; TAPE SUCKS is still a fun book.
Check it out.
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